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18 January 2025

Martell Cognacs for 2025 Chinese New Year

Martell is getting into the Chinese New Year spirit with a selection of cognac gift sets and limited edition packs. For the 2025 Year of the Snake, the brand is releasing the L'Or de Jean Martell Zodiac Edition - Assemblage du Serpent. This release comprises cognac made from over 1,400 eaux-de-vie and is presented in a crystal decanter.    

To commemorate Martell's 130th year in Malaysia, there's a Martell Cordon Bleu limited edition designed in collaboration with Malaysian artist Ivan Lam. This edition's design incorporates Malaysian and French cultural elements.    

Martell has also partnered with Chinese contemporary artist Wu Jian'an for designs featured on Martell Cordon Bleu, Martell Noblige, and Martell XO.    

The Martell Cordon Bleu is available as a limited edition with Wu's artwork and as a gift set containing a decanter. A Martell VSOP limited edition giftset is also among the releases.   

These products are available for purchase on Lazada and Shopee.    

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