"I Rise, We Rise" by Chivas is back for its 3rd year

Chivas' I Rise, We Rise returns for its 3rd consecutive year and is set to take place on 2 November 2024 at Jiospace in Petaling Jaya.

The I Rise, We Rise movement is built on Chivas’ belief that one person’s success means the success of the community, where ambition is shared and collective support is key to rising to the top.

 

This year’s event focuses on subcultures that draw inspiration from underground movements in the fields of music, street fashion, and mixology.

"Tour de Gourmet" by Pernod Ricard Malaysia

Pernod Ricard Malaysia, in collaboration with Mercedes-Benz Malaysia and Curate Group, introduced “Tour de Gourmet” - a culinary adventure featuring fine dining and spirits.

The culinary adventure begins on board a Mercedes-Benz EQS where a Perrier-Jouët Grand Brut is served with a charcuterie platter featuring caviar, artisanal cheese and nuts. 

‘I Rise, We Rise’ by Chivas on 21 Oct

Following the inaugural event last year, Chivas Regal continues the ‘I Rise, We Rise’ event  on 21 October promises to be bigger than before, taking over the Mines International Exhibition & Convention Centre (MIECC).

This year, Chivas joins forces with local and international talents from different backgrounds and industries to share their passion and hustle stories of how their teams or partners are the driving force behind their success.

The Chivas Regal Mizunara Comes to Malaysia

The Chivas Regal Mizunara is said to be the "the world’s first Scotch whisky" that is finished in  Japanese Mizunara oak casks. First unveiled exclusively in Japan in 2013, it was afterwards made available in France and Thailand - now it's come to Malaysia.

What goes in there? Selected Chivas Regal whiskies that get finished in  Mizunara oak casks.

If you're a Japanese whisky fan, the mere mention of Mizunara may get your mouth watering.

Mizunara is an oak tree which are indigenous to Japan. It is known to be extremely scarce (evidently, the tree needs to be at least 200 years old before it can be made into a cask) and has a distinctive porous nature.

While the latter makes the wood more difficult to work with, it also allows for imparting "more flavours" of the wood into the whisky at a shorter time - lending a whisky that's aged in it a distinct flavour profile of subtle vanilla, fruity and flower scents with a spicy finish - which you'll also find in the Chivas Regal Mizunara.

Official tasting notes of the Chivas Regal Mizunara:
Nose:    Rich and fruity, with pear and orange notes
Palate:  Smooth and rich with a honey sweetness and a trace of hazelnut
Finish:   Long, with a touch of Mizunara spice
Colour:  Warm amber

Image: PRM

You can experience the Chivas Regal Mizunara which will be available in limited quantities in selected F&B outlets, bars and supermarkets across Malaysia from March 2018. Prices start from the high side of RM3XX onward, from what we've observed.

Pernod Ricard Malaysia Brand Manager Benedict Yong and Sebastien Mouquet, Managing Director of Pernod Ricard Malaysia among the rest of the PRM crew, launching the new bottling at Pernod Ricard Malaysia's HQ bar - Bar des Embiez (Image: PRM)

FA and I enjoyed this so if you manage to get your hands on one, don't forget to jio!

- Jon

Shots!

Hmm. I think wrapping up the week on a Friday would be a better idea than starting the week with old news, kan? Bear with me while I tinkle around with this for a bit m.

1. Glass moulded from a famous PERSON'S boob

Image source: Greatideas.people.com

This is not a hoax. While ordinary plebs like you and me celebrate special occasions with a glass of champagne, Kate Moss celebrated her 25th anniversary of being in the fashion industry by imprinting her LEFT boob (see how specific she was?) on a champagne glass. Apparently this is also an ode to the first champagne glass from the late 18th century which was modelled after Marie Antoinette's boob.

I'm not sure whether to feel disgusted, laugh or cry, but I'll leave it to you to feel your range of emotions privately. That awkwardness aside, the glass itself looks pretty elegant.

If you had all the fame and money in the world, I guess nothing really holds you back from wanting to immortalise any part of your body into glassware. What's next? Naomi Campbell launching a shot glass modelled after her nose? Heidi Klum's teethmarks on the rim of a rock glass? This world can never be a dull place to live in. More on our local daily at The Malay Mail Online.


2. Heineken's Cities of the World.

Image Source: theheinekencompany.com

Heineken wants to give you the opportunity to win some prizes and an awesome holiday to New York for you and a friend! To get that chance to win anything, I'm pretty darn sure that a bottle purchase is required somewhere.... and a quick check on their website confirms that yes, it does!

There will be SIX limited edition designed bottles with special codes included into the bottle caps. Make sure to collect your bottle caps and participate between 1 Aug to 15 September. If you enjoy your Heineken, this an added bonus to you! For more info, check out their website at www.heineken.com/openyourcity



3. Guinness' Amplify

Image source: facebook.com/guinnessmalaysia

16 acts. 6 live shows. 1 finale. Guinness wants you to have a taste of our local band music, and their stout (of course) at an awesome promotional price (of course) at these concert venues.

This will happen from 6 September onwards and the gigs will travel from KL to Johor, to Penang and then the finale will be at a yet to be disclosed venue in KL.

Gigs are free but on a first come first served basis. Acts include big local names like Kyoto Protocol, Paperplane Pursuit... etc. So since September is the month of Malaysia Day, be patriotic and show your support to our local bands and (sort of) locally brewed stout by showing up at these concerts. Find out more at www.amplify.com.my




4. Carlsberg's BPL Trophy Tour

Image source: https://www.facebook.com/CarlsbergMY/

Carlsberg used their magical powers to bring the actual BPL trophy for a tour around Malaysia - specifically to KL, Penang and JB.

This tour will happen from 29 August to 31 August 2014. So if you're a die-hard English League football head, you're totally peeing your pants right now and you would wanna check out their FB page at  facebook.com/CarlsbergMY/ for more details on the trophy's tour schedule.









5. Patrick Stewart does the ALS Challenge right.


If you have no idea what this is, you've likely been on the moon in the past month. Or not have the internet for a month. Or had no contact with people.

While the concept is a noble one, the execution leaves me cringing. Here we are, praying that the next round of water rationing won't befall onto us, while people all around the world are pouring buckets of ice cold water on themselves, for charity, apparently.

Well, Patrick Stewart jumps on the bandwagon too, but not like how you think. He shows you how to classily play along while defying the game and still be altruistic all at the same time.

And he managed to pull through all that without wasting a single drop of water. Or ice. He is so the man of the moment.

How is this relevant to booze? Well, <Spoiler Alert> he is seen pouring himself a glass of Chivas, he he.

Have a great fun-filled Merdeka long weekend!
Make merry, safely!

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