Somersby’s Limited-Edition Pineapple & Lime

Somersby cider debuts a limited-edition Pineapple & Lime, and Malaysians will be the first in Asia to try this new addition in 320ml, 4.5% abv cans.

In conjunction with this release, you'll stand a chance to win exclusive merchandise and products with your Somersby purchase from participating super- and hypermarkets or online stores while stocks last. 

For more: 

www.facebook.com/SomersbyMy

www.instagram.com/somersbymy

www.somersby.com

 

Carlsberg Malaysia Launches the Somersby Elderflower Lime

Somersby launched its latest flavour to their line up - the Elderflower Lime.

Weighing in at at a respectable 4.5% abv, the alcohol content for Somersby is not for lightweights. As a comparison, Carlsberg’s Smooth Draught, while tasting light and smooth, tips only a little higher at 4.8%.

But what the heck is an Elderflower and how does it taste? It's a white-coloured flower of the Elderberry tree (found in the US and Europe) that imparts a flowery herbally taste - some have describe it as having a lychee-ish taste.

Managing Director Lars Lehmann & the management team of Carlsberg Malaysia
for the launch of Somersby Elderflower Lime at Morganfield’s Da Men Mall USJ.

I personally find the Elderflower Lime served in a tall glass packed with ice very  refreshing and thirst quenching with a slight bubbly tingle on the tongue.

Instead of a dessert wine like a Moscato that may bleed your pocket, the Somersby Elderflower Lime and even the rest of its sister products (Apple cider, Pear cider, Blackberry cider,  Sparkling rose) would be an awesome alternative.

It's available in both bottle (330ml) and can (320ml) at major hypermarkets and supermarkets nationwide.



Carlsberg Malaysia's running a few promos in conjunction with the launch of this new variant, check them out:
- the Somersby Kombi mobile bars will be roving around in September to local tourist spots, night markets, supermarkets and hypermarkets around Peninsular Malaysia offering consumers a chance to sample Somersby Apple, Blackberry, Sparkling Rosé and the new Elderflower Lime.
- Get a can of Somersby Elderflower Lime FREE with every purchase of a 4-can or 4-bottle pack at participating hypermarkets, supermarkets and convenient stores from 27 August to 30 September. This deal is also available for the 6-can pack Carlsberg or Carlsberg Smooth Draught.
- Special food promotion at 100 participating F&B outlets from 1 September to 31 October where the Somersby Elderflower Lime will be offered at a discount.
- Also check out Morganfield’s for the mouth-watering Baby Back Ribs promotion perfectly
paired with the Somersby Elderflower Lime.
- Visit www.winetalk.com.my to get the Somersby Mystery Box set worth RM50 comprising all 4 flavours at only RM35!

For details, follow Somersby Malaysia on Facebook at www.facebook.com/SomersbyMY.

- Jon

(Images: Carlsberg Malaysia)

Say hello to Somerby's Sparking Rose

Image: Carlsberg Malaysia

There is new sparkling Rosé newly launched that feels like bubbly, looks like a Rosé wine but priced like a apple cider - say hello to the new Somersby Sparkling Rosé cider!

Launched recently, launch party was held at Roofino @ Trillion, Jalan Tun Razak which saw a venue decked to look like a stunning orchard.

So how does this new bubbly hold up? You have the flavours of the acidic but sweet apple mixed with berries and a floral aroma on the nose.

With 4.5% alcohol, it really feels like a sparkling wine but still has the familiarity of apple cider.

If you’d like to sample this brand new bubbly, Somersby will be running sampling activities at leading restaurants, concept bars, hypermarkets and supermarkets from December 2017 to February 2018.

Image: Carlsberg Malaysia

Somersby Sparkling Rosé will be available across Peninsular Malaysia for a limited period of 6 months in individual bottles (330ml), 4-bottle pack and 2-bottle pack at leading hypermarkets and supermarkets, 100 premium restaurants and concept bars. 2-bottle pack will only be available in 7-Eleven convenient stores. Somersby Sparkling Rosé will retail at a similar price point to Somersby Apple and Somersby Blackberry for this 6 month period.

Lars Lehmann, Managing Director of Carlsberg, at the launch. That lucky fella's forever surrounded by hot chicks.
Image: Carlsberg Malaysia

If you ask me, I actually think this is quite a perfect gift for X’mas and CNY parties.

For more: www.facebook.com/SomersbyMy or www.carlsbergmalaysia.com.my.

- Jon