Over here in sunny Malaysia, Heineken has launched their very own answer to the globally popular Oktoberfest - the Great Brew Fest.
Tap ALL the beers at the mobile tap bar |
Did you know that Heineken Malaysia (formerly known as Guinness Anchor Berhad) produces not only Heineken but also Tiger , Guinness, Kilkenny, Kirin Ichiban, Paulaner, Strongbow cider, Apple Fox cider and Anchor?
FA not doing so well with tapping beers. |
Jiri Rakosnik Marketing Director (left) and Roland Bala Managing Director (right) wants you to have some fun with The Great Brew Fest 2018, and if you learn something from it, all the better! |
Throughout this Fest, you'll also be able to taste their "festival brew" - the Tiger Amber Lager which is available on tap and only until 10 Nov. A likely crowd-pleaser at 5% abv, this has the familiarity of the Tiger beer, with a hoppy note (that reminds me of Guinness), a malty sweetness (like the Kilkenny) and even a hint of citrus.
Hello Tiger Amber Lager! |
To join the festivities, learn more about your favourite brews and taste the ones you're unfamiliar with, catch their mobile tap bar, promos and giveaways (RM250k worth of prizes to be won including vouchers fora bottle/bucket of your favourite brew) at participating outlets around KL, Ipoh, Penang and JB 10 November 2018. Selected outlets would even get a visit from the Great Brew Bus (featuring the Tiger Amber Lager) and the Great Brew Wall (to learn more about your favourite brews).
I was trying to learn about the beers, not check out the how brand ambassador, really. |
Don't say I #bojio!
- Jon